Creating a promo video for Krock was an exciting opportunity to turn a complex tool into a visually engaging story. Our mission was to highlight the platform’s ability to simplify collaboration for creative teams, from version control to seamless feedback loops. The animation aimed to bring Krock’s features to life with clean, intuitive visuals, guiding viewers through real-world scenarios where the platform shines. By focusing on clarity and creativity, we delivered a video that connects with audiences and showcases the power of streamlined teamwork.
Client: Krock.io
Length: 1:05 min
Krock.io approached us not only for a promo video but also as part of their rebranding efforts. They wanted to establish a more serious, professional image to stand out among competitors and appeal to industries like video production, cinematography, advertising, commercials, and TV. The goal was to demonstrate that Krock’s platform could handle the demands of these high-stakes industries while maintaining its intuitive user experience. The challenge was to visually tell the story of creating an advertisement within the platform itself, incorporating live-action elements to bridge the gap between real-world processes and Krock’s digital tools. We needed to strike the perfect balance between creativity and professionalism to convey Krock’s reliability and innovation.
To meet this challenge, we designed an animation that seamlessly integrates live-action footage with clean 2D visuals. The video showcases the end-to-end workflow of creating an advertisement, from brainstorming to final approvals, all within the Krock platform. By incorporating scenes from industries like video production and advertising, we demonstrated Krock’s ability to support demanding creative processes. The visual style reflects Krock’s rebranding: polished, modern, and professional. Each element was thoughtfully crafted to highlight the platform’s features while maintaining a cohesive, engaging narrative. Through this approach, we successfully presented Krock as the go-to solution for serious creative industries.
We’re incredibly proud of how this project turned out. It’s not every day that we get to combine live-action storytelling with sleek, purposeful animation. This promo video not only reflects Krock’s capabilities but also showcases our ability to adapt and innovate for unique client needs. From concept to delivery, this collaboration stands as a testament to the power of teamwork and creativity.Check out Krock to see how your projects can thrive-just like this video!