Every child must be able to grow up happy, healthy, and safe. But how to prepare a new generation for a bright future? How to contribute to their happiness? Youth Route aims to bring science and society closer together. They study how children develop and learn and invest in research that contributes to a healthy and safe society. Moreover, Youth Route does this together with teachers, health professionals, sports coaches, neighborhood teams, and parents providing important discoveries and innovations.
We’re challenged to produce engaging animation for their marketing campaign and tell about their innovative ideas in education. Our team created frame-by-frame character animation in combination with animated elements in After Effects. Excited to share the results of this amazing collaboration and show you the behind-the-scenes of our creative process.